Alibaba Vietnam – Global export opportunities for small and medium enterprises (SMEs)

1. What is Alibaba and how does the B2B model on Alibaba work?

What is Alibaba?

• Alibaba is the world's leading B2B (Business to Business) e-commerce platform, founded in 1999 in China.

• Unlike B2C platforms like Shopee or Lazada, Alibaba connects business buyers and sellers globally.

• Currently, Alibaba Vietnam is becoming an export bridge for tens of thousands of small and medium-sized enterprises.

How does the B2B model on Alibaba work?

• Businesses (suppliers) post products and company information on Alibaba.

• Buyers around the world send requests for quotation (RFQ).

• The two parties negotiate, sign contracts and carry out exports.

• Alibaba provides a payment assurance tool - Trade Assurance, helping to make transactions safe and transparent.

2. Why should small and medium enterprises (SMEs) choose Alibaba Vietnam?

Global markets are just a few clicks away

Alibaba has more than 40 million active buyers from 190 countries. Through opening an Alibaba Vietnam booth, SMEs can:

• Reach wholesale buyers in the US, Europe, Middle East, Africa.

• Receive quote requests directly from international businesses.

• No need for intermediaries, sell export goods online 24/7.

Opportunity for SMEs without large capital

Alibaba allows small and medium-sized businesses to start exporting online at a much lower cost than opening an office or participating in international fairs. Businesses only need:

• Valid legal documents.

• Product meets quality.

• The booth has optimized content and images.

Building a global brand

• Alibaba Vietnam supports businesses:

• Professional booth design.

• Consulting on international marketing strategy.

• Build a reputable brand with "Gold Supplier" certification.

3. Alibaba's difference compared to other e-commerce platforms

In short:

• Alibaba is a professional export platform for businesses.

• Shopee, Lazada, Amazon are consumer retail platforms.

4. Process of opening a store on Alibaba Vietnam

Prepare documents

• Business license (required).

• High quality logos and product images.

• Company information, production capacity, certifications (ISO, FDA, HACCP,...).

Sign up for a business account

AccessAlibaba.com

Select “Join Now” and register for a "Company Account" account.

Verify identity and company profile.

Attention:The direct registration form on the homepage can only register a buyer account. To register for a sales account, please contact Alibaba Vietnam's consulting team.

Post products and optimize content

• Set SEO standard product titles.

• Add related keywords: export, manufacturer, wholesale supplier, made in Vietnam.

• Write detailed descriptions, specifications, packaging, MOQ (minimum quantity).

Upgrade Gold Supplier package

• Helps increase reputation and appear in the top search results.

• Verified by Alibaba logo.

• Get more advertising tools, performance reporting, and priority support.

Consulting on opening a professional booth

• Alibaba Vietnam has a team of consultants:

• Support product and target market strategies.

• Optimize keywords and images.

• Providing advertising solutions (P4P – Pay for Performance).

5. Benefits when exporting through Alibaba

Reach truly international buyers

• Every month there are millions of RFQs (requests for quotation) from global importers.

• Vietnamese businesses can sell goods to the US, Korea, and EU without needing an agent.

Safe and transparent transactions

• Trade Assurance protects both buyers and sellers.

• Make sure to receive money and goods as agreed.

• Secure international payment, confirmed by Alibaba.

Global marketing support

Businesses can promote products through:

• Alibaba Ads (P4P).

• Internal SEO (Keyword Optimization).

• Global customer behavior report.

Analyze data and leads

Alibaba system provides:

• Booth visits.

• Country source, industry.

• Products that receive the most attention.

ALIBABA VIETNAM COMPANY - EXPORT E-COMMERCE FLOOR

• Head office: 19th Floor, Saigon Center Building, No. 67 Le Loi Street, Ben Nghe Ward, District 1

• Email: [email protected]

• Phone: (+84) 987 258 510

• Branch 1: 10th Floor, Becamex Tower, 230 Binh Duong Avenue, Thu Dau Mot, Binh Duong

• Branch 2: 9th Floor, TTC Plaza, Vo Thi Sau, Thong Thong Ward, Bien Hoa City, Dong Nai

• Branch 3: 123 Cong Hoa, Ward 12, Tan Binh, Ho Chi Minh City 700000, Vietnam