Instructions for optimizing RFQ to receive more requests

1. Understand what RFQ is and its role in exporting through Alibaba

• RFQ (Request For Quotation) is a feature that helps sellers receive purchase requests from international buyers.

• On Alibaba Vietnam, RFQ is especially important for businesses that have just opened a store, because it helps increase the opportunity to reach buyers who really have needs.

• When properly optimized, sellers can receive dozens of additional requests every day, thereby increasing their ability to export through Alibaba.

2. Benefits of optimizing RFQ when operating on Alibaba

• Increase the number of buyers approached.

• Increase store ranking (Activity Index).

• Raise professional scores, expand industry coverage.

• Increase your chances of entering the search results of the AI ​​matching system on Alibaba.

• Quickly receive requests that match your business's products.

3. How Alibaba distributes RFQs to sellers (based on Alibaba's B2B model)

Alibaba operates under the global B2B model, connecting sellers and buyers through:

• Product optimization

• Activity Score

• Response level

• Transaction history, reviews

AI system aboveAlibaba.comwill prioritize distributing RFQ to the best optimized booth.

4. Instructions for optimizing RFQ to receive more requests

Complete your business profile (Company Profile)

• Fill in complete company information.

• Add actual images and workshop videos to increase reliability.

• Attach linkhttps://www.alibaba.com

• on profile to increase professionalism when buyers check information.

Optimize product catalog

• SEO standard product name: includes material + product type + parameters.

• Each product posts at least 6–8 images with brand watermark.

• Detailed description content, using natural keywords such as:

• Alibaba, Alibaba Vietnam, opening a booth, consulting on opening a booth, exporting through Alibaba.

Respond to RFQ quickly and accurately

Aim to respond in under 30 minutes. Answer according to the 4-part structure:

• Company introduction

• Summary of buyer requirements

• Quotation – MOQ – specifications

• Attached pictures + Alibaba catalog

Send store link:https://www.alibaba.com

Optimize quote information so that the system prioritizes distribution

• Clear price list.

• Production description: materials – standards – delivery time.

• Flexible MOQ to attract new buyers.

• Include keywords related to the industry in the description.

Maintain a high level of activity (Activity Performance)

• Post every day or at least 3 times a week.

• Regularly update prices, descriptions, and product images.

• Respond to buyer inquiries within 24 hours.

Using analytical data from Alibaba Vietnam

• See traffic report: where does the buyer come from?

• Determine which products receive the most RFQs to prioritize investment.

• Adjust price/packaging according to target market.

Use the right keywords Buyers often search for on Alibaba

Some suggested keywords:

“Vietnam supplier”

“OEM factory”

“Bulk order”

“High quality [product]”

Insert it naturally in the RFQ content to be prioritized by AI.

Attach real pictures and certificates

• Factory photo

• ISO, HACCP, FSC certification...

• Packaging process video => Increase buyer response rate by 40–60%.

Regularly check RFQ by industry

• Visit the RFQ Marketplace aboveAlibaba.comdaily.

• Proactively quote prices instead of waiting for buyers to send requests.

5. Mistakes that make sellers less likely to receive RFQs

• Company profile is "sketchy".

• Poor quality product images.

• Copy-paste content from other websites.

• Do not include Alibaba links in the reply.

• Slow response or lack of technical information.

• Set MOQ too high.

6. Conclusion

To receive more RFQs, businesses need to:

• Optimize profile

• Product optimization

• Quick response

• Adjust the price quote to match the market

• Maintain regular activity

• Understand how Alibaba distributes buyers

When done right, sellers can increase RFQs 5–10 times more than before.

ALIBABA VIETNAM COMPANY - EXPORT E-COMMERCE FLOOR

• Head office: 19th Floor, Saigon Center Building, No. 67 Le Loi Street, Ben Nghe Ward, District 1

• Email:  [email protected]

• Phone: (+84) 987 258 510

• Branch 1: 10th Floor, Becamex Tower, 230 Binh Duong Avenue, Thu Dau Mot, Binh Duong

• Branch 2: 9th Floor, TTC Plaza, Vo Thi Sau, Thong Thong Ward, Bien Hoa City, Dong Nai

• Branch 3: 123 Cong Hoa, Ward 12, Tan Binh, Ho Chi Minh City 700000, Vietnam