Why 2025 is the "golden time" for Vietnamese businesses to breakthrough on Alibaba
The end of 2025 is a golden time for Vietnamese businesses to make a breakthrough on Alibaba. Discover how Alibaba Vietnam supports store openings, export consulting through Alibaba and takes advantage of the B2B model and AI technology - big data to expand the global market.
Ta Thi Minh Phuong
Author

1. Global context: The B2B e-commerce market is accelerating
According to Statista's forecast, the global B2B e-commerce market size will reach more than 36 trillion USD by 2026, many times larger than B2C.
The trend of digitizing the supply chain, along with the strong development of AI (artificial intelligence) and big data (Big Data), is pushing global businesses to shift to online channels.
This is the golden time for Vietnamese businesses - especially small and medium enterprises - to expand their export markets through Alibaba, where more than 47 million global buyers are looking for new sources of goods every day.
2. Why is the end of 2025 a "ripe" time for Vietnamese businesses?
Opportunities from increased import demand at the end of the year
The fourth quarter of every year is the peak period for global imports for the holiday season: Christmas, New Year, Black Friday, Cyber Monday...
Vietnamese businesses can take advantage of the Alibaba e-commerce platform to reach importers from the US, Europe and Asia with sudden increases in demand.
Vietnam's strong export support policy
The state is promoting cross-border e-commerce promotion programs, helping to reduce costs and risks when Vietnamese businesses export through Alibaba.
Organizations such as Alibaba Vietnam are cooperating with Departments of Industry and Trade to support consulting on opening stores and training global online business skills.
Development of logistics and international payment infrastructure
By the end of 2025, many international shipping routes and warehouse centers in Vietnam will be completed, making cross-border trade more convenient than ever.
Alibaba has now integrated a secure international payment solution and Trade Assurance, helping buyers and sellers transact safely and transparently.
3. Understand the B2B model on Alibaba and how the platform works
Alibaba – the world's largest digital "wholesale market".
Alibaba is not a retail platform like Shopee or Lazada, but a B2B (Business to Business) platform - where businesses find global suppliers or wholesale buyers.
Sellers can post products, receive requests for quotes (RFQs), and transact directly with international businesses.
How Alibaba e-commerce platform works
The seller opened the above stallAlibaba.com.
Post products with description, images, certification, MOQ (Minimum Order Quantity).
International buyers search for products or submit quote requests.
The two parties negotiate, sign contracts, and pay through Alibaba's assurance system.
Products are shipped through reputable logistics partners.
Outstanding benefits when opening a store on Alibaba
Reach tens of millions of B2B buyers from more than 190 countries.
Receive support from Alibaba Vietnam in store optimization, product SEO and advertising strategy.
Join the Alibaba Online Trade Show, an opportunity to appear in front of thousands of importers at the same time.
4. Big changes of Alibaba in 2025
Applying AI and big data in global trade
Alibaba is using AI to connect buyers and sellers more intelligently, automatically recommend suitable products, and increase closing rates.
The AI Translator tool supports instant translation in more than 20 languages, helping Vietnamese businesses easily communicate with international customers.
Buyer data analysis system
Alibaba provides B2B Data Dashboard, allowing businesses to track buyer search behavior by country, industry, and time.
This is a tool to help Vietnamese businesses determine the exact target market, thereby adjusting product and price strategies effectively.
Training and consulting program to open a booth in Vietnam
By the end of 2025, Alibaba Vietnam will increase free training and consultation sessions to open booths for local businesses.
Newly participating businesses can receive support in building international standard business profiles, consulting on product promotion strategies, and methodical export instructions through Alibaba.
5. Benefits when Vietnamese businesses join Alibaba by the end of 2025
Rapid growth in export sales thanks to the demand for imported goods during the holiday season.
Optimize marketing costs with the internal advertising platform Alibaba Ads.
Direct access to global wholesale buyers, without intermediaries.
Receive 1:1 support from Alibaba Vietnam on technical, store and data management.
Leverage the power of AI and big data to make accurate business decisions.
6. Case Study: Vietnamese businesses succeed on Alibaba
Vietnamese spice export company
After joining Alibaba Vietnam, this business tripled its export sales in just 6 months, with customers from Korea and Canada.
Thanks to consulting on opening an SEO standard booth and participating in Trade Show Online, products receive hundreds of RFQs each month.
Packaging manufacturing enterprise in Binh Duong
Initially, it only served domestic customers, but after opening an Alibaba booth, the business successfully exported to 5 countries.
The secret lies in understanding the B2B model on Alibaba and continuously updating customer data using the platform's analytics tool.
ALIBABA VIETNAM COMPANY - EXPORT E-COMMERCE FLOOR
• Head office: 19th Floor, Saigon Center Building, No. 67 Le Loi Street, Ben Nghe Ward, District 1
• Email: [email protected]
• Phone: (+84) 987 258 510
• Branch 1: 10th Floor, Becamex Tower, 230 Binh Duong Avenue, Thu Dau Mot, Binh Duong
• Branch 2: 9th Floor, TTC Plaza, Vo Thi Sau, Thong Thong Ward, Bien Hoa City, Dong Nai
• Branch 3: 123 Cong Hoa, Ward 12, Tan Binh, Ho Chi Minh City 700000, Vietnam
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