If I want to register a store on Alibaba in Vietnam, who should I contact?
To register and open a booth on Alibaba.com (global B2B platform) in Vietnam, you have two main options: do it yourself directly or contact professional support from an official partner for advice and optimal booth setup (especially if you are just starting out or want to participate in promotional programs like Vietnam Pavilion).
Alibaba Vietnam
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1. Direct self-registration (free basic account)
Visit the official page:https://www.alibaba.comorhttps://seller.alibaba.com(select Vietnamese language if available).
PressJoin FreeorRegister→ Select roleSeller(Seller).
Fill in information: Email, password, company name, country of Vietnam, phone number, main industry.
Then verify email and conduct Business Verification (upload business license to get Verified badge - increase reputation and visibility).
The free basic account allows posting 50 products. If you want to upgrade to Gold Supplier (display priority, Trade Assurance insurance), you can do so directly on the platform or contact support for a preferential quote.
The simple process only takes 15-30 minutes, but for an effective booth (optimized SEO, profile, video, certification), many businesses choose in-depth support. (Contact support teamhere)

2. Contact official partners in Vietnam for comprehensive support
COMPANY LIMITEDALIBABA.COM VIETNAM(Alibaba Vietnam) is the official partner of Alibaba.com in Vietnam, supporting Vietnamese businesses in registering, opening booths, optimal consulting, sales training, participating in Vietnam Pavilion, and related services (free booth audits, profile design, running ads...).
They support nationwide, not limited to provinces and cities, with a Vietnamese team and branches in Ho Chi Minh City, Binh Duong, Dong Nai.
Official contact information:
Phone: +84 0987258510 (quick support hotline, advice on opening a booth)
E-mail:[email protected]or[email protected]
Headquarters: 19th Floor, Saigon Center Building, No. 67 Le Loi Street, Ben Nghe Ward, District 1, Ho Chi Minh City
Branch 1: 10th Floor, Becamex Tower, 230 Binh Duong Avenue, Thu Dau Mot, Binh Duong
Branch 2: 9th Floor, TTC Plaza, Vo Thi Sau, Thong Nhat Ward, Bien Hoa City, Dong Nai
Branch 3: 510 Kinh Duong Vuong, An Lac A Ward, Binh Tan District, Ho Chi Minh City

When contacting, you can request:
Consulting on opening a store (setting up profile, posting products, optimizing SEO).
Support business verification (Business Verification).
Register to participate in the Vietnam Pavilion 2026 program (priority for display, increased traffic).
Audit your current store (if you have one) for free.
Contactearly to receive dedicated support - many Vietnamese businesses have successfully exported thanks to this team.
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