Increase export revenue with professional Alibaba booth
Alibaba is professional, helping businesses understand the B2B model on Alibaba, how this e-commerce platform operates, the process of opening a store, optimizing products and effective operating strategies, while also providing a practical perspective from Alibaba Vietnam and consulting services to open a store to export via Alibaba sustainably.
Ta Thi Minh Phuong
Author

1. Overview of Alibaba and its role in modern export
Alibaba is the world's largest B2B e-commerce platform, connecting export businesses with millions of global importers.
Alibaba operates under a B2B model, completely different from B2C or C2C, focusing on large volume transactions, long-term orders and sustainable cooperation.
Alibaba Vietnam is a strategic partner to support Vietnamese businesses in accessing international markets through opening booths, training and consulting on how to open booths.
Exporting through Alibaba helps businesses reduce dependence on intermediaries, proactively find customers and build global brands
2. Correctly understand the B2B model on Alibaba
The B2B (Business to Business) model is a business model that sells directly to other businesses
On Alibaba, buyers are mainly importers, distributors, wholesalers, retail chains or factories
The order value is often large and the frequency of repeat purchases is high if the business builds reputation
Alibaba provides a system of business authentication and supplier evaluation, helping to increase reliability in international transactions
3. How Alibaba e-commerce platform works
Sellers create stalls and post products according to international standards
Buyers search for products by keyword, category or RFQ (Request for Quotation)
The two sides discussed via Alibaba's internal chat system, negotiating price, MOQ, and delivery time
Transactions can use Trade Assurance to ensure payment safety and goods quality
Alibaba acts as a technology intermediary, not directly involved in buying and selling goods
4. Why do businesses need a professional Alibaba booth?
The booth is the brand face of the business in the international market
Professional booths help increase product display rates on Alibaba's internal search results
Standard booths help increase inquiry response rates and order closing rates
A well-optimized booth will be highly appreciated by Alibaba and deliver more traffic
5. Common mistakes when opening an Alibaba store
Open a store but don't have a clear product strategy
Posting products without images, sketchy descriptions, and not meeting Alibaba SEO standards
Not responding to inquiries quickly or responding unprofessionally
Not understanding international B2B buying behavior
Do not take advantage of Alibaba's internal marketing tools
6. Conditions to prepare before opening an Alibaba booth
Businesses need a legal business license
Able to produce or supply stably
There is a team in charge of exporting or staff operating the booth
Able to communicate in basic business English
Have clear images of factories, products, and production processes
7. Steps to open an Alibaba store from A to Z
Step 1: Identify the industry and target market
Step 2: Choose the appropriate service package on Alibaba
Step 3: Prepare business profile for authentication
Step 4: Set up the booth and structure the product catalog
Step 5: Upload Alibaba SEO standard products
Step 6: Activate marketing tools and attract inquiry
Step 7: Monitor data and optimize continuously
8. Alibaba Vietnam's role in supporting businesses
Alibaba Vietnam is the official partner supporting Vietnamese businesses in opening booths
Consulting on opening booths suitable to the capacity of each business
Instructions for building an export strategy through Alibaba
Training on booth operation skills, inquiry handling, and international customer negotiations
Support data analysis and optimize business efficiency
9. Advice on opening an Alibaba store - why you shouldn't do it alone
Alibaba is a complex platform, with its own algorithms and standards
New businesses often take 3–6 months if they try to do it themselves but are not effective
Consulting on opening a booth helps shorten trial and error time
A booth set up correctly from the beginning will easily scale revenue
10. How to optimize products to increase visibility on Alibaba
Research keywords for the right industry and target market
The product title contains the main keyword, is clear, and meets B2B standards
Product images are sharp and meet international standards
Detailed product descriptions, focusing on benefits and production capacity
MOQ information, lead time, full certificates
ALIBABA VIETNAM COMPANY - EXPORT E-COMMERCE FLOOR
• Head office: 19th Floor, Saigon Center Building, No. 67 Le Loi Street, Ben Nghe Ward, District 1
• Email: [email protected]
• Phone: (+84) 987 258 510
• Branch 1: 10th Floor, Becamex Tower, 230 Binh Duong Avenue, Thu Dau Mot, Binh Duong
• Branch 2: 9th Floor, TTC Plaza, Vo Thi Sau, Thong Thong Ward, Bien Hoa City, Dong Nai
• Branch 3: 123 Cong Hoa, Ward 12, Tan Binh, Ho Chi Minh City 700000, Vietnam
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