Benefits of exporting through Alibaba

1. Overview of Alibaba and export opportunities for Vietnamese businesses

What is Alibaba?

• Alibaba is the world's largest B2B e-commerce platform, connecting millions of suppliers and buyers from more than 200 countries.

• This is a platform that helps Vietnamese businesses export goods online, reaching global customers without opening representative offices abroad.

Alibaba Vietnam - Bridge connecting domestic businesses to the world

• Alibaba Vietnam acts as an official support partner, helping domestic businesses open stalls, advise on opening stalls, and optimize export activities through Alibaba.

• With a team of local experts, Vietnamese businesses can easily understand the B2B model, as well as how to operate the Alibaba e-commerce platform for the most effective exploitation.

Understand the B2B model on Alibaba

• B2B (Business to Business) model means businesses sell wholesale to businesses, not retail to consumers.

• Customers on Alibaba are often distributors, importers, supermarket chains, or global brands looking to source quality goods from Vietnam.

2. Why should Vietnamese businesses export through Alibaba

Low cost – High efficiency

• Instead of participating in expensive international fairs or hiring export staff abroad, Alibaba helps businesses start exporting with just an online store.

• The cost of opening an Alibaba store is much lower than traditional marketing, but it reaches millions of actual international buyers.

Large market, not limited to countries

• With more than 26 million daily active buyers, Alibaba opens up a global market for Vietnamese businesses, from Asia, Europe, America to the Middle East and Africa.

• Every Vietnamese product — from spices, agricultural products, handicrafts, processed foods to light industrial goods — can find suitable customers.

Suitable for small and medium enterprises (SMEs)

• Alibaba is specially designed for small and medium-sized businesses, which do not require large capital investments.

• As long as they have stable production capacity and clear product descriptions, Vietnamese businesses can easily start their export journey through Alibaba.

3. 10 outstanding benefits when exporting through Alibaba

Reach millions of global buyers every day

Alibaba helps Vietnamese businesses have direct contact with customers in more than 200 countries. Through RFQ (Request for Quotation), buyers proactively post product needs and businesses can send quotes directly — increasing the chance of real orders.

Increase revenue without foreign branches

Instead of opening an office or hiring an export agent, businesses only need a professional Alibaba booth to promote products 24/7. This helps significantly save on personnel, space, transportation and advertising costs.

Building Vietnamese brands on a global scale

Alibaba allows you to build a company profile, post factory images, and introduce quality certificates. From there, Vietnamese businesses can create reputable brands in the eyes of international customers, instead of just playing the role of "processor".

Easily open a store and manage it online

Alibaba's administration interface is simple, has instructions in Vietnamese, and the Alibaba Vietnam team advises on opening a store for free. You can post products, update prices, provide customer feedback and view performance reports right on the system.

The B2B model helps with large and stable orders

Unlike retail, the B2B model on Alibaba brings large orders, helping businesses have stable cash flow. For example, an importer in Canada might order 1,000 cases of fish sauce or 5,000 bags of coffee in one order.

Supported by Alibaba Vietnam team

Businesses will be advised by Alibaba Vietnam on how to open a store, optimize keywords, post products with SEO standards, and provide guidance on closing international orders. In addition, they also support advertising strategies (P4P), which help increase visibility and find potential customers.

Trade Assurance system (Trade Assurance)

Alibaba offers Trade Assurance – a payment and delivery guarantee service for both buyers and sellers. Vietnamese businesses no longer worry about the risk of being bombed or not receiving money.

Powerful market analysis and data tools

In your Alibaba Seller Center account, you can track:

• Product views.

• Country customers are interested in.

• Competitor products are selling.

Thanks to that, businesses can easily adjust their pricing and promotion strategies to suit each market.

Improve the competitiveness of Vietnamese businesses

When joining Alibaba, Vietnamese businesses will learn how to work professionally and with international standards. This helps enhance the image of the Vietnamese brand in the export market.

Support sustainable development

Alibaba is not only a place to sell goods, but also a digital export ecosystem. Businesses can expand from selling in the ASEAN region to the US and EU, depending on production capacity. This is a sustainable step for the strategy of globalization of Vietnamese brands.

4. How Vietnamese businesses start exporting through Alibaba

Step 1:Sign up for a business account

• AccessAlibaba.com

• Contact Alibaba Vietnam's consulting team

• Provide business information: company name, industry, business license.

Step 2:Open a store and post products

After verification, the business proceeds to open an Alibaba booth.

Update:

• Brand logos and banners.

• Product images and descriptions.

• Price, MOQ (minimum order quantity), delivery conditions.

Step 3:Optimize your store with the support of Alibaba Vietnam

Alibaba Vietnam team will guide:

• How to write SEO standard product titles.

• How to set prices and choose appropriate categories.

• How to design a professional booth interface.

Step 4:Take advantage of RFQ Market to get orders fast

• Visit “RFQ Market” to view global purchasing requests.

• Send quotes and negotiate directly with buyers.

• This is the fastest method to get your first order on Alibaba.

Step 5:Use P4P advertising to increase exposure

• P4P (Pay for Performance) is pay-per-click advertising on Alibaba.

• Combining P4P and SEO optimization helps products stay at the top of searches in the industry.

Step 6:Sell ​​safely with Trade Assurance

• Once the order is confirmed, use Trade Assurance to protect the transaction.

• Alibaba will hold the buyer's money until they confirm receipt of the correct quality goods.

7. Conclusion

• Exporting through Alibaba is a strategic step for Vietnamese businesses that want to expand globally while still saving costs.

• With a transparent B2B model, strong support from Alibaba Vietnam, and many smart tools such as RFQ, P4P, Trade Assurance, businesses can increase revenue, expand their brand and develop sustainably in the international market.

• Start today by opening a store on Alibaba, and receive professional store opening consultation from Alibaba Vietnam - the first step to bringing Vietnamese brands to the world.

ALIBABA VIETNAM COMPANY - EXPORT E-COMMERCE FLOOR

• Head office: 19th Floor, Saigon Center Building, No. 67 Le Loi Street, Ben Nghe Ward, District 1

• Email:  [email protected]

• Phone: (+84) 987 258 510

• Branch 1: 10th Floor, Becamex Tower, 230 Binh Duong Avenue, Thu Dau Mot, Binh Duong

• Branch 2: 9th Floor, TTC Plaza, Vo Thi Sau, Thong Thong Ward, Bien Hoa City, Dong Nai

• Branch 3: 123 Cong Hoa, Ward 12, Tan Binh, Ho Chi Minh City 700000, Vietnam